FEATURED PROJECTS


Giant Artists

I’ve been consulting for Giant Artists, a creative agency based in LA and NYC, since 2018. Giant represents award-winning photographers, directors, creators, and creative directors, in addition to creating original content, staging exhibitions, and providing full-service production. Our collaborations encompass everything from marketing strategy to design, photo editing, and copywriting. Highlights below.

Lookbook showcasing the agency’s roster, one of three I’ve worked on for Giant. I provide design and photo editing.

Design for print-on-demand journals by Kristina Feliciano, created for Giant Artists.

A series of 6 print-on-demand softcover journals. In keeping with the agency’s fresh, dynamic aesthetic, my concept invited the viewer to open the journal from either side, juxtaposing images from each artist’s archive in surprising ways. Branding was low-key in order to keep the focus on the imagery, and to make the journals feel like an item the recipient could experience as their own. I chose the photos from each of the six artists’ archive, blending personal and commissioned work and cropping at times assertively to create a vibe.

Highlights from a newsprint promo showcasing Giant Artists' roster. Photo editing by Kristina Feliciano.

Photo editing for the agency’s annual newsprint piece. It’s all about how the images interact with each other, engaging the eye through color, juxtapositions, and narrative that supports each artist’s visual brand.